Sassy Southern Cooking with a French Twist

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News about Holly Herrick, her books, appearances and writing.

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Cookbook Writing, Marketing, and Photography Retreat with Holly Herrick and Beckie Carrico Hemmerling

Cracking the Cookbook Code – Writing, Cooking, Marketing, Photography  + Wellness Retreat with a Generous Dose of Fun

Personal chef and blogger extraordinaire, Beckie Carrico Hemmerling and I, award-winning author of nine cookbooks,  will be hosting a food/cookbook writing, marketing, and photography retreat at Folly Beach on March 29 – April 1, 2019.

Our small group (up to eight attendees) will indulge in  a few days of enlightened fun on the beach edges of Charleston, SC, eating delicious food and learning new skills. Beckie and I will teach our guests how to become better food writers, stylists, photographers, and published cookbook authors drawing from our collective reservoir of knowledge and professional experience.  One-on-one consultations,  signed copies of The New Charleston Chef’s Table, a guided tour downtown, wellness walks, and sumptuous lodging at a private beach house are just some of what our guests can expect. Non-writing friends and family are welcome to join at modified prices. Read all about it on the link below.

We hope you can join us! It’s going to be educational, fun, and delicious. And, it’s typically a beautiful time of year in Charleston.

Cracking the Cookbook Code. Writing, Cooking, Marketing, Photography + Wellness Retreat

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Introducing The New Charleston Chef’s Table

Voila! She’s Finally Here and A Cookbook Give Away

It’s been a long time since I’ve visited. It’s been a very busy and wonderful year.  In addition to a new cookbook (number nine), I have a now sixteen month-old  puppy named Rocky (Rocken Roll) and have been enjoying writing press and news for a large Charleston restaurant group.

I deem The New Charleston Chef’s Table “number nine” with some hesitation, as I’m not sure exactly what to call a new edition of an old book (the original Chef’s Table came out in 2009). Is that really a new book? But since it’s essentially an 80% new book, that is almost all of the old book was pulled and new restaurants, chefs and recipes were added, I’m going to go with number nine.

The reason so much of it is new is that Charleston went through yet another massive restaurant renaissance during the past decade. What was delicious got even more delicious and the boundaries for types of food and restaurant locations and styles got even broader. Increasingly, Charleston taste buds veered farther from formality and more towards casual ethnicity diversification, but always, always with a demand for outstanding cuisine. Because, if it was not delivered, those restaurants went away in short order.

Reluctant at first to take on such a huge task, I was glad I did, and am grateful for the opportunity from Globe Pequot Press. The New Charleston Chef’s Table truly reflects the Charleston of now, which was my intention. I pursued recipes that were less structured and more adaptable for the home cook. Some of my favorites include Leon’s Whole Grain Spoon Salad,  Fig’s Classic Arugula Salad,  Crust’s Chilled Summer Corn Soup, Lewis’ Hatch Green Chile Corn Pudding, The Ordinary’s Fish Schnitzel, and The Daily’s Buttermilk Rhubarb Fool.  In this book, more than in the original, I let the book morph with the commentary and thoughts of the chefs. For example,  Matthew Niessner at Halls Chophouse didn’t want to share just one recipe, but an entire meal catered to this audience, just as he likes to do for groups when they come to Halls. So he shared recipes for creamed corn, iceberg wedge salad with blue cheese dressing, and how to perfectly prepare a restaurant style ribeye. Meanwhile, at Mex 1 Coastal Cantina I surfed with Ryan Jones into the Baja, California peninsula and cool surfer mentality with cantina chicken tacos and stewed lima beans slow and steady with Martha Lou Gadsen of Martha Lou’s Kitchen.

The design and editing team did a beautiful job of designing the book, which is verdant and fresh with lots of green color and beautiful photography, and has an equally more casual and modern look, reflecting an ever morphing Charleston.

New Charleston Chefs Table book coverThe book was released this past week and is available at major bookstores and online now. I’m offering a signed cookbook to one of you. Just click like on this post or elsewhere where you see it  and I’ll do a randomly picked number search on June 4 and announce the winner that day.

Wishing you a beautiful and soulful Memorial Day!

Holly

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New Covers for The French Cook Series Cookbooks

Fresh Cookbook Faces

Happily,  publisher Gibbs Smith, has decided to re-vamp the covers on all of the books in the French Cook series. The signature bright colors will remain under fresh new covers that will showcase the gorgeous photography in each book, and also eliminate the pesky plastic wrap that made it hard for cookbook shoppers to see what’s within these beautiful pages. Here’s a sneak preview of what will be hitting bookstore and internet shelves in the next few weeks.

New cover art for The French Cook Cream Puffs and Eclairs. Photography by Alexandra DeFurio.

New cover art for The French Cook Cream Puffs and Eclairs. Photography by Alexandra DeFurio.

Soups and Stews (my favorite of all of my books in this series) gets a new cover, too, showcasing the talents of photographer Chia Chong.

Soups and Stews (my favorite of all of my books in this series) gets a new cover, too, showcasing the talents of photographer Chia Chong.

Photographer Steven Rothfeld's work shines in this book, full of inspiring, easy to use classical French sauces and variations.

Photographer Steven Rothfeld’s work shines in this book, full of inspiring, easy to use classical French sauces and variations.

Author Greg Patent makes a stunning case for the art of sure-fire souffle artistry, matched with lovely photographs by Kelly Gorham.

Author Greg Patent makes a stunning case for the art of sure-fire souffle artistry, matched with lovely photographs by Kelly Gorham.

I hope you will love the new look. Please write and let me know your thoughts.

As always, bon appetit and happy cooking!

Holly

 

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Charleston Farmers Market Tour and Cooking with Holly

I am pleased to announce the first in a series of farmers market tours and cooking classes I will be conducting throughout the year at Charleston’s downtown farmers market. We’ll begin at the market early on Saturday mornings and come to my kitchen to cook from what’s inspired me and a group of just six students and finish up the day with a delicious three course meal at my table.

The fruits of summer season on display at Charleston Farmers Market.

The fruits of summer season on display at Charleston Farmers Market.

More details and registration information are provided in this link from yesterday’s post at The Permanent Tourist Charleston.

http://charleston.thepermanenttourist.com/new-farmers-market-tour-with-me-the-permanent-tourist-charleston/

Please feel free to follow me directly there and on facebook at facebook.com/tptcharleston and twitter:@tptcharleston

Happy cooking!

Holly

 

 

 

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The Permanent Tourist – Charleston

Having called Charleston, SC home for over 14 years, and still loving it as much as ever, I continue to feel every day like a tourist in my own town. However, I know this town, restaurants, events, personality like a native. So, I decided to join forces with a blog franchise based out of Sea Island, Georgia. With the help of founder, Melissa Lee, I’ve just launched a new blog by the name of The Permanent Tourist, Charleston. In it, I’ll take you to all the best places to see, do, eat so that tourists and locals alike can help find all the wonders that call Charleston home.

In Permanent Tourist mode, yours truly. Photo by Joe Loehle.

In Permanent Tourist mode, yours truly. Photo by Joe Loehle.

Please come visit me there and subscribe if you’re interested in receiving regular posts. I’ll continue to post new posts from that blog here, as well as keep the events page and books news current on this website.

Today’s post is all about what makes baseball games so much fun at Charleston’s Minor Leaugue ballpark – The Joe!

http://charleston.thepermanenttourist.com/fun-is-good/

Thank you!

Holly

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Cracking the Cookbook Code Retreat

Join me and blogger, chef and author Beckie Carrico Hemmerling March 29 – April 1, 2019 for Cracking the Cookbook Code, Writing, Cooking, Marketing, Photography + Wellness Retreat. Limited to only 8 people, we will have a blissful few days in a beautiful, relaxing setting with like-minded souls, eating delicious food and having a wonderful time. Click for details.

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